Editor’s Comment – This year, next year, sometime, never?
When will we get the general election most of us hoped would happen in May, writes Editor John Roper. We have seen this scenario before: a dead government hoping for a miracle that will swing the tide back when the electorate really would like a chance to express an opinion. There are no miracles forthcoming, according to Roper, while the government is full of sleaze, taxes and foolish tinkering. To Read More – Click The Pic
Marketing – Maximise the market
Effective marketing to potential customers relies heavily on precise targeting and engagement. However, relying on outdated or inaccurate data sets the stage for failure. Each misdirected outreach not only diminishes response rates but also damages your brand’s reputation – a classic case of ‘garbage in, garbage out’ in action, writes Andrew Scott, as he shares how overcoming bad data in modern marketing is the key to success.
The first quarter of 2024 has seen some companies see a strong start to the year, while others have found it to be slow. As there are many positive aspects to focus on, I am confident that we can still make 2024 successful whilst growing CAB member interaction, writes CAB CEO Nigel Headford as he focuses on members’ abilities to meet the needs of high-end bespoke projects in the residential sector. To Read More – Click The Pic
Fasteners – Ted talks screws
Last year, Universal Products supplied more than eight million Rapierstar fasteners to the Irish market, making a big contribution to it being the most widely used brand of window and door screws in the country. The company is marking its 30th anniversary this year. Ed Humpreys, spoke to Universal Products’ managing director Ted O’Sullivan. To Read More – Click The Pic
Aluminium – Through wind and sea
As Qualicoat receives more applications from companies looking to gain a coating licence, existing members are seeking further accreditations to enhance their coating sustainability in harsher environments. One company, AAC has recently been awarded a licence for seaside class. We report. To Read More – Click The Pic
Machinery – A team machine
+Quadra is the next generation of Emmegi’s iconic 20-axis modular Quadra CNC, which can cut, drill and machine all in one single operation. It is designed to deliver more volume, bigger capacity and faster speeds and represents a significant leap from the L0, L1, L2 and L3 versions of the original Quadra. To Read More – Click The Pic
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